10+
years of experience
I help businesses grow innovatively on a daily basis
- After my studies in Tübingen, I flew to London on a one-way ticket. There I slept on the floor of a friend's flat-share room for several weeks while I was looking for a job.
- My first job was as a sales agent for customisable USB sticks. An agent then brought me to the world's first Facebook and Twitter API agency. We expanded globally. It was a pretty exciting time.
- A few years later, I moved to Hamburg and started my own business. I knew what it was like to start from scratch.
- During the last years I have been working in various industries and companies. The knowledge and experience I have gained in this way enables me to create growth in many different contexts.
- Sustainability is a personal concern of mine. The logo of Fiegenbaum Solutions was designed as a reminder of the pale blue dot: ”It's our responsibility to deal more kindly with one another and to preserve, and cherish, the pale blue dot; the only home we've ever known.”
- I am the founder of the Carbon Accounting solution MULTIPLYE and support companies in being successful in the future.
I help customers holistically
- For startups, I am also happy to act as a fractional CMO/CSO, sharing my knowledge and experience.
- Predictable success with marketing on Facebook, Instagram, TikTok, LinkedIn, Pinterest, Google Ads.
- Technical solutions for data tracking via pixel, SDK, conversion API and data transfers in general.
- Marketing Mix Modeling.
- CSRD reporting.
- Developing and managing a Net-Zero strategy along the scopes.
- Implementation of Net-Zero measures along the scopes.
- Capturing regulatory and physical climate risks.
- Lifecycle Assessments (LCA).
- Marginal Abatement Cost Curves.
- Selection of CO2 offset projects.
- Custom solutions for edge cases.
It's all about data
- Data analysis is at the core of my offering, with digital capabilities and technology being crucial for this task.
- I've honed my sustainability craft through the guidance of consultants from OnePointFive, South Pole, Project Drawdown, and Yale University.
- My competencies intertwine expertise, skills, and values. This particularly includes the ability to think in systems rather than silos, articulating future opportunities rather than past routines, normative and value-oriented thinking, and circular thinking over purely linear processes.
How I work
- As a hands-on consultant, I only work with a handful of clients at a time.
- I only make on-site appointments by train. Sometimes Zoom is more effective.
- I look for challenging tasks and projects and deliberately chose not to hire employees, as I like to work directly and personally with my clients.
