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Who I am & how I can help your business grow


Ambitious companies work with me to identify growth opportunities and improve KPIs.


years of experience

1+ bn

under management


weeks social work with Bergwaldprojekt


CAPI setups


I help businesses grow innovatively on a daily basis

  • After my studies in Tübingen, I flew to London on a one-way ticket. There I slept on the floor of a friend's flat-share room for several weeks while I was looking for a job.
  • My first job was as a sales agent for customisable USB sticks. An agent then brought me to the world's first Facebook and Twitter API agency. We expanded globally. It was a pretty exciting time.
  • A few years later, I moved to Hamburg and started my own business. I knew what it was like to start from scratch.
  • Since then, I have deepened my know-how technically and expanded it via various tools  and platforms.
  • My curiosity and willingness to learn are a big driver for me.
  • During the last years I have been working in various industries and companies. The knowledge and experience I have gained in this way enables me to create growth in many different contexts.
  • It is my ambition to always be up to date with the latest tools, methods and technology and to deliver consistently high quality.
  • Sustainability is a personal concern for me. There will be either a regulatory or a climatic break in the near future. I try to do my bit for a habitable planet and do without air and car travel. Every year I spend a week working with the Bergwaldprojekt for our ecosystems. I am Co-Founder of MULTIPLYE.

I help customers holistically

  • Higher ROI for advertising on Facebook, Instagram, LinkedIn, TikTok, Pinterest and Snapchat.
  • Technical solutions for data tracking via pixel, SDK, conversion API and data transfers in general.
  • Creative briefings and testing frameworks for paid social ads.
  • Optimization of conversion rates of websites, landing pages, apps, lead ads.
  • Individual solutions for edge cases
Facebook Business Case Study: OBI und Fiegenbaum Solutions

How I work

  • As a hands-on consultant, I only work with a handful of clients at a time.
  • I only make on-site appointments by train. Sometimes Zoom is more effective.
  • I look for challenging tasks and projects and deliberately chose not to hire employees, as I like to work directly and personally with my clients.

Meta & Shopify Partner


Commerzbank Baloise Holding UBS Eventim Meta OBI YFood Babbel Birkenstock Flyeralarm Manitober